This workshop was all about social media and the impact in the life of celebrities and businesses. Social media including tweets need to be authentic. Martha Stewart, Nick Cannon, Melanie Brown (Scary Spice) all agreed and claimed that they tweet themselves. It does not have to be an overwhelming amount, but it needs to be true for the sake of your brand. I think this scenario is just as applicable for our personal promotion. This is a way for all of us to show and have a public message to your businesses between employees or consumers.
The instant communication has so many advantages for delivering messages. They also addressed the risks they face with posting themselves with bad posts and limited editing. However putting the paparazzi out of business with their own family pictures is good. Although it is good to be honest we need to keep in mind once its out, it's out. So still be tactful. I got the impression that less may be better if you aren't sure about a post, then just share it with a friend.
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