The Mobile Wave

     During the SPARK event, it was discussed the need for businesses to start updating their website to fit on a mobile screen. There is a debate between apps or just a mobile site. The fact is that 60% of searches are on mobile devices for people ages 18-34. Although companies should not just be throwing money at building an app just to go with the flow. It takes research and knowing your customer base to see if an application is really useful. Businesses do need to have a easy website or mobile use, but it may not need a lot of change from the original site. Te important thing is to look at your budget and your customers. We still need to keep in mind the growing mobile trend.